Privacy Policy

This Privacy Policy explains how Alton Flowers N Gifts (“we”, “our”, or “us”) collects, uses, stores, and protects your personal information when you visit or make a purchase on altonflowers.com.sg.
By accessing our website, you consent to the practices described in this Policy. We may update this Policy from time to time, and we encourage you to review it periodically for the latest information.

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1. Information We Collect

We may collect personal information from you when necessary to process orders, provide services, or improve your experience. This may include:

• Your name

• Contact details such as email address, mobile number, and delivery address

• Demographic information including postal code, preferences, and interests

• Additional information provided through customer surveys, promotions, or feedback forms

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2. How We Use Your Information

The information we collect enables us to better understand your needs and offer an improved experience. Specifically, your information may be used for:

• Order processing and internal record keeping

• Enhancing our products and services

• Sending promotional emails regarding new arrivals, special offers, or updates aligned with your preferences (only if consented)

• Market research, including contacting you for feedback to help us improve

• Personalising your shopping experience based on your interactions with our website

We will only use your information for purposes that are legitimate, reasonable, and relevant to our operations.

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3. Data Security

We are committed to protecting your personal information.
To prevent unauthorised access, alteration, or disclosure, we employ appropriate physical, electronic, and managerial safeguards designed to secure the data we collect online.

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4. Use of Cookies

Our website uses cookies to enhance your browsing experience. Cookies help us:

• Analyse web traffic and usage patterns

• Tailor website content to your interests and preferences

You may choose to accept or decline cookies through your browser settings. Declining cookies may affect certain functionalities on our site.

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5. Links to External Websites

Our website may contain links to third-party websites. Please note:

• We do not control these external sites

• We are not responsible for their content, security, or privacy practices

We encourage you to review the privacy policies of any third-party website you visit.

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6. Managing Your Personal Information

You have control over how your personal information is used. You may:

• Opt out of marketing communications when filling in forms on our website

• Update your marketing preferences at any time by contacting us at altonflo@gmail.com

• Request access to or correction of your personal information

We will not sell, distribute, or lease your personal information to third parties unless required by law or with your explicit consent.

If you believe that any information we have about you is incorrect or incomplete, please contact us promptly and we will correct it as soon as possible.